Old Market breathes new life into Hereford

Leslie Jones Architecture, working in partnership with Allies & Morrison, has delivered the only significant retail and leisure development to open in the UK this year.

The £90 million retail and leisure scheme, developed by Stanhope and funded by British Land, opened in May and is breathing new life into the city centre. It creates a modern 310,000 sq ft open-air extension to the city’s retail offering that remains sympathetic to Hereford’s Georgian and Victorian architecture.

Brian Tracey, Managing Director at Leslie Jones said: “We took inspiration from the existing palette of materials in Hereford when designing the Old Market, using natural timber, red brick and stone. The layout of the site, with new streets and public spaces, has also been created in scale with the surrounding historic core, with particular consideration given to the views across the Hereford skyline.”

“We do however also understand the complex needs of modern retailers and 21st century shoppers and have ensured a functional development that has been key to the centre’s success in attracting new tenants.”

Old Market is already 96 per cent let (by area) and is anchored by Hereford’s only department store, a three-storey, 85,000 sq ft full-offer Debenhams. The scheme delivers a strong line-up of fashion retailers including H&M, Next, Fat Face, TK Maxx and Outfit as well as L’Occitaine and Clarks. Waitrose has also opened a 24,000 sq ft store, the first in Hereford.

Leisure accounts for 20 per cent of the scheme (by area), creating an evening economy and extending the city’s trading hours. The line-up includes a six-screen Odeon cinema, the city’s first multi-screen cinema, as well as Chimichanga, Costa, Frankie & Benny’s, Miller & Carter, Nando’s, Prezzo and Zizzi.